Join AMA Cincinnati this January for Content Marketing Month

AMA Cincinnati is proud to present our first annual Content Marketing Month, featuring multiple events that will inspire ideas, action and connections, delivering practical professional development with some networking fun along the way.  Thank you to our Content Marketing Month Partner, Health Carousel, a 2016 Cincinnati Business Courier “Best Place to Work in Cincinnati” winner.

Overview of Content Marketing Month Events:

January 11:  Warm Up Your Content Social Kick Off

Join us for a happy hour to meet our Event Partner, Health Carousel, network with fellow marketing professionals. The event will be held at Queen City Exchange, 32 W. Court St. Downtown from 5:30 to 7:30 pm

January 17: On Point Ideation & Creation (Workshop 1) 

A practical, hands-on workshop focused on the process of identifying and developing material that is compelling, relevant and timely to engage your audience and drive growth. The workshop will be held at OfficeKey Tower at Rookwood (7th Floor) 3805 Edwards Road, 45209 from 5:30 to 7:30 pm

Workshop brought to you by:

cleriti200

 

January 27: Signature Speaker Series featuring Michael Brenner 

michael-brenner-finalThe Content Formula – 10 Steps To Content Marketing ROI

Join this dynamic session to learn the approach any business can use to quantify the return on marketing through a consistent content marketing approach, in an inspiring and practical keynote from nationally acclaimed speaker Michael Brenner.

In this presentation you will learn how to:

1. Build the business case for content marketing
2. Find the budget to establish a new content marketing program
3. Measure content marketing ROI success in business terms.
4. 10 actual calculations any business can use to show real content marketing ROI

Michael Brenner is the CEO of Marketing Insider Group, former Head of Strategy at NewsCred, and the former VP of Global Content Marketing at SAP. Michael is also the co-author of  The Content Formula, a contributor to leading publications like The Economist, Inc Magazine, The Guardian, and Forbes and a frequent speaker at industry events covering topics such as marketing strategy, social business, content marketing, digital marketing, social media and personal branding.

The event will be held at the Cintas Center at Xavier University, 1624 Herald Avenue from 11:30 am to 1:15 pmcontent-formula

There will be a 30 minute book signing following the keynote.  Those who register for Package IV (All Inclusive) will receive a copy of The Content Formula! 

Others are welcome to bring their own copy: purchase it here.

A special message from Michael Brenner:

 January 31: On Target Execution & Measurement (Workshop 2)

Deep dive into delivery execution and analysis for precision, results, continuous improvement, and return on investment.  This session includes a special closing reception hosted by Health Carousel. The workshop and reception will be held at OfficeKey Tower at Rookwood (7th Floor) 3805 Edwards Road, 45209 from 5:30 to 7:30 pm

Workshop brought to you by:

cleriti200

Content Marketing Month Package Options

We know our Members and Guests are busy professionals who are eager to learn and grow.  We hope you can join us for each exciting program, but to provide options and flexibility, we have created multiple package options in addition to a la carte pricing.  Be sure to review the list carefully to ensure you select the best possible combination at the best overall price.

  • Package I: Both Workshops
  • Package II: Signature Speaker Series + Workshop I
  • Package III: Signature Speaker Series + Workshop II
  • Package IV: Includes ALL Events + a copy of The Content Formula!

See Prices and Register Now on Eventbrite.

Eventbrite_wordmark_orange

Special Student pricing available upon request. Contact Kathy Walters at kathy@amacincinnati.org

Special thanks to our event partner

health-carousel-logo

 

 

 

 

Special thanks to our media partner