27
April
9:00 am — 1:00 pm
20th Century Theater
3021 Madison Road

Cincinnati, 45209
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Signature Speaker Series

Ann Handley returns on Wednesday, April 27 at our NEW LOCATION – 20th Century Theater

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Eventbrite - Signature Speaker Series - April 27, 2016

Topic: Bigger, Bolder, Braver: The Key to Great Marketing in 2016
Presenter: Ann Handley, Chief Content Officer of MarketingProfs

You may have heard Ann Handley’s appearance at Horseshoe in March was unfortunately postponed due to a nasty strain of the flu that kept her from flying.

Good news…we have rescheduled Ann!

That means you have another chance to register to hear how you can be Bigger, Bolder, and Braver in 2016. This premier event is in huge demand so we are making room for everyone at the acclaimed 20th Century Theater in Oakley.

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PROGRAM & CONTINENTAL BREAKFAST (9:00 AM – 10:30 AM)
Topic: Bigger, Bolder, Braver: The Key to Great Marketing in 2016

Presenter: Ann Handley, Chief Content Officer of MarketingProfs

Content marketing represents a vast opportunity. But too many of us aren’t embracing it. Our own marketing seems puny, when it should be strong and buff. So how do we create more robust, effective marketing? How do we up the quality of what we are producing? (And how do you define “quality,” anyway?)

Come hear Ann Handley counsel you on how your organization can create marketing that’s engaging — your audience demands it and your organization deserves it. By attending you will learn:

  • Why great content matters.
  • How less is more and slow beats fast.
  • How to tell bigger, better stories that are unique.

Ann Handley is a Wall Street Journal best-selling author, keynote speaker, and the world’s first Chief Content Officer. Cited in Forbes as the most influential woman in Social Media, Ann Handley is the Chief Content Officer of MarketingProfs, a training and education company with the largest community of marketers in its category. She is a monthly columnist for Entrepreneur magazine, a member of the LinkedIn Influencer program, and the co-author of the best-selling book on content marketing, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business The book has been translated into nine languages, including Turkish, Chinese, Japanese, Korean, Italian, Portuguese.

See more at: http://www.annhandley.com/about/#sthash.HGkYXSRe.dpuf

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ann handley bookBOOK SIGNING  (10:30 AM – 11:00 AM)

All attendees who register by April 19, will receive Ann’s most recent book, “Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content.”

It is a Wall Street Journal bestseller and is widely viewed as the best book on writing for marketers.

There will be a book signing right after Ann’s talk.

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WORKSHOP & BOX LUNCH (11:00AM – 1:00 PM)

Topic: Everybody Writes…and that Means You!
A hands-on content marketing workshop brought to you by 
RED212, a Cincinnati-based measurable marketing agency.

After Ann’s talk, join us for a lively workshop facilitated by RED212 that will allow you to take author Ann Handley’s best practices and put them to work immediately. In a content-driven world, great marketing is great writing, so challenge yourself and flex your writing muscle in this fun and interactive session.

Key takeaways:

1) Put into practice the 12 step process to writing highly relevant, engaging and impactful content.

2) Learn the art of being Bigger, Bolder, Braver across multiple platforms.

3) Engage with seasoned writers and learn from their experiences.

 

When:
WEDNESDAY, April 27, 2016

Where: NEW LOCATION!

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20th Century Theater
3021 Madison Road
Cincinnati, OH 45209
Complimentary parking

Time:
9:00AM – 9:30AM Networking & Continental Breakfast
9:30AM – 10:30AM – Program “Bigger, Bolder, Braver: The Key to Great Marketing in 2016”
10:30AM – 11:00AM – Book signing
11:00AM – 1:00PM – Box lunch and workshop “Everybody Writes…and that Means You!”

 

Cost: (All prices include a copy of Ann’s book)

Re-registrant (from the March 18 event)
FREE for Ann’s program for those that previously registered for the luncheon only
FREE for Ann’s program & workshop for those that previously registered for the luncheon and workshop
$25 box lunch

Members:
Early bird pricing:

$25 – Continental Breakfast & Ann Handley’s program only
$55 – Continental Breakfast, Box Lunch & Ann Handley’s program  & Workshop by RED212
Regular Pricing: add $5 after 4/22

Guests:
$35 – Continental Breakfast & Ann Handley’s program only
$65 – Continental Breakfast, Box Lunch & Ann Handley’s program  & Workshop by RED212
Regular Pricing: add $5 after 4/22

Students
$25 – AMA Student Members – Continental Breakfast, Ann Handley’s program  & Workshop by RED212
$30 – Student Guests – Continental Breakfast, Box Lunch & Ann Handley’s program  & Workshop by RED212

Box Lunch Choices:

Cilantro Lime Grilled Chicken Breast

Chipotle Roasted Salmon

Vegetarian

All box lunches are served with (Street Corn Salad (Chopped Romaine, Grilled Corn, Roasted Red Peppers, Black Beans, Mango, Avocado & Crispy Corn Tortillas) Creamy Cotija Chive Dressing or Citrus Vinaigrette (Served on Side), Grilled Focaccia Chocolate Chip Cookie

Register by April 22 for Early Bird Pricing

Eventbrite - Signature Speaker Series - April 27, 2016

 

Thanks to our Platinum sponsor!

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Thanks to our Gold sponsor!

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Thanks to our chapter sponsors!

 

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Details

Date:
April 27, 2016
Time:
9:00 am - 1:00 pm
Event Category:
Event Tags:
Organizer:
AMA Cincinnati Chapter

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