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September 2017

Digital Marketing SIG

Topic: How Customers are Changing and Demand Personalization
Facilitator: Andy Ruberg, Director – Data Solutions at Astronomer

14
September
9:00 am — 10:30 am
Join

Coffee & Conversation

Join us for this informal conversation about the Cincinnati American Marketing Association.

Sales & Marketing Leadership SIG

Topic: The Four Key Questions to Drive a Successful Strategic Marketing Plan
Facilitator: Amy Connor, CMO On-Loan with AAA Strategic Growth Advisors

Business-to-Business Marketing SIG

Topic: Growth Outside the Core-Crazy or Genius? Yes!
Facilitator: Ken Thomas, Director – Innovation & Marketing, The Dupps Company

Ignite! Regional Conference

Topic: Get Fired Up About Customer Experience!

Marketing Research SIG

Topic: Finding a Consumer in a Haystack – How to uncover low incidence shoppers for survey work
Facilitator: Bob Goodwin, Practice Leader, Infoscout

27
September
11:30 am — 1:00 pm
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Job Transition Group

A support/networking group

October 2017
04
October
5:30 pm — 7:00 pm
Join

Speed Networking

Speed Networking at the #1 Beer Garden in Cincinnati

Digital Marketing SIG

Topic: Best Practices for Localizing Social and Digital Media
Facilitator: Kerry McKiernan President & General Manager, E3 Local

12
October
9:00 am — 10:30 am
Join

Coffee & Conversation

Join us for this informal conversation about the Cincinnati American Marketing Association.

Sales & Marketing Leadership SIG

Topic:  Great Marketing – The Convergence of B2B and B2C
Facilitator: Gloria Garrett, President and Managing Partner, HMG

Business-to-Business Marketing SIG

Topic: BtoB marketers, do you maximize search efforts to improve lead conversions?
Facilitators:  Jerrod Swanton and Mark Goodwin, Upward Brands Interactions

19
October
11:30 am — 1:15 pm
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Signature Speaker Series

Topic: Local Digital Marketing, More than a Pin!
Presenter: Mike Corak, Vice President/General Manager at DAC Group

Marketing Research SIG

Topic: DIY Tools:  Should you care?
Facilitator: Brian Lamar, Director of Insights, EMI Research Solutions

25
October
11:30 am — 1:00 pm
Join

Job Transition Group

A support/networking group

November 2017
01
November
5:30 pm — 7:00 pm
Join

YP Happy Hour

Speed Networking at the #1 Beer Garden in Cincinnati

Digital Marketing SIG

Topic: Why Your Handshake Could Be SINKING Your B2B Business (and How to Break Your Bad Habit)
Facilitator: Rick Barron, Chief Rain Dancer, Intercept Marketing, LLC

09
November
9:00 am — 10:30 am
Join

Coffee & Conversation

Join us for this informal conversation about the Cincinnati American Marketing Association.

15
November
11:30 am — 1:15 pm
Join

Signature Speaker Series

CMOs Are From Mars, CIOs Are From Venus: How They Obtain Objectives From Different Orbits

Business-to-Business Marketing SIG

How to Create an Effective PR Campaign
Facilitator: Ernie Dimalanta, CEO & Founder of Dimalanta Design Group

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