5 Ways IGNITE! 2022 Will Help You Unravel the CX Mystery
Marketing and customer experience (CX) are set to come together as AMA Cincinnati presents IGNITE! 2022 on Friday, Sept. 23 at Northern Kentucky University in Highland Heights, Kentucky.
Why Ignite? The 2021 Advisory Board Weighs In
The marketing leaders on the Advisory Board have played a significant role in steering our 2021 marketing and customer experience conference. Read more as they each share their "why" for getting involved in this year's event!
Should Marketers Care About Customer Experience?
Author: Tony Bodoh Companies competing in the Experience Economy engage their marketing teams in the research and design phases. This must happen because customers need integrity in their experiences as they move through the various stages of awareness, consideration, and acquisition. The experience is a forethought, not an afterthought. The experience is what is being promised, sold, and delivered.
How to Electrify the Customer Experience
Author: Mitch Tidman What would you say if I told you that you, the business owner, brand manager, or customer experience specialist, have no control over how a person experiences your brand? At best, you can seek to create an environment and context that you think are conducive to a person feeling empowered, connected, valued, and inspired. Here are some ways to do just that.
How to run a conference (yes, really)
Take it from a group of people who have “been there,” these are the things you need to watch out for when you’re planning a conference or a multi-speaker event.
IGNITE! 2017 Conference Follow Up: The Generational Insights Quiz
Author: Dennis Devlin Which generation is the only generation that doesn’t prioritize buying brands they used when growing up? Which generation expects to move seamlessly between physical and digital worlds? It was our pleasure at Consumer Clarity to partner with our friends at Wyzerr to offer the Generational Insights Quiz at the IGNITE! 2017 conference.
Connecting with customers is more than enabling a click…
Author: Kim Harris Busdieker Your grandparents likely knew their butcher by name, and the seller at the produce stand and the cashier at their local Kroger. It wasn’t that long ago.
The NPS is out, Voice of Customer is In.
Author: Wyzerr Understanding the WHY behind a customer’s attitude and behavior towards your company is more important than understanding how loyal or satisfied a customer is.
6 Reasons to Attend the Ignite! Regional Conference on Customer Experience
Get in on a “learn-it-or-be-left-behind skillset," reignite your passion for your work, and network over happy hour at our Ignite! Regional Conference on Customer Experience on September 22.
Do You Abide by the 6 Laws of Customer Experience?
Check out this infographic that captures the six laws of CX, by transformist, author, and upcoming Ignite! Regional Conference keynote speaker Bruce Temkin.
