Sales & Marketing Leadership SIG
Topic: Using Social Media to Drive Leads
Facilitators: Nathan Engels, Senior Engagement Strategist – Northlich
Please note our speaker and topic for the January 17, 2017 Sales and Marketing Leadership SIG has changed. Jill McBride and Carol Bross McMahon are unable to join us.
We are very excited to have Nathan Engels of Northlich share with us how to use social media to drive leads.
Social media is a powerful tool for lead generation and more organizations have integrated social media into their marketing strategy. But do you know how to leverage social media to drive leads?
Nathan Engels is an expert when it comes to solving the mystery of social media and how to use it to drive leads. Proof of success is visible in his own personal social influence, with nearly 250,000 personal social connections and over 3 million views on Facebook and YouTube; he understands social and digital media.
Nathan is a Senior Engagement Specialist with Northlich, where he uses his expertise in digital strategy to enhance the online presence of clients. As a national thought leader on online content creation, he has been featured in publications like the Wall Street Journal and USA Today.
While at Northlich, Nathan has developed the social, influencer and brand strategies for brands including Marco’s Pizza, Loyola University Health System, St. Elizabeth Healthcare, The Ohio Lottery Commission, Formica Corporation and AdvancePierre Foods.
Nathan is a digital strategist and speaker on social media, search (SEO) and content creation. His years of experience have helped him lead national brands to find success in digital.
About this SIG: Leadership and community opportunity for Sales Leaders and Marketing Professionals that meets on the 3rd Tuesday of the month.
Thanks to our event partners!