Signature Speaker Series
Topic: Local Digital Marketing, More than a Pin!
Presenter: Mike Corak, Vice President/General Manager at DAC Group
When marketers talk about Local Digital Marketing, conversations almost always focus on Local Search. Are our location pins visible in the maps channel? Is our information correct? How do our reviews look? These are important questions to answer, and have a huge impact on business, but the truth is, Local Digital Marketing encompasses so much more. As technology, marketing capabilities, and user needs scale, so does our ability to engage with audiences in locally relevant ways across all digital channels.
Please join us on THURSDAY, October 19 at the Cintas Center to hear Mike Corak in a discussion to review existing and future opportunities to create an integrated, localized digital marketing ecosystem.
Workshop – 1:30 pm – 3:00 pm
Plan to stay after the luncheon for a working session as Mike presents a more in-depth and tactical discussion on Local Digital Marketing.
Mike Corak – VP/GM DAC Group/Louisville
Mike is an in-demand digital marketing thought leader, strategist and industry veteran with a proven 20-year, hands-on track record of designing and orchestrating successful integrated digital marketing programs. Mike has partnered directly with companies large and small, including many of the world’s leading brands like Bridgestone, Coca-Cola, Farmers Insurance, FedEx, GE, Nike and Walt Disney. A results-focused entrepreneur and educator at heart, Mike enjoys sharing his knowledge to help others achieve their business goals through digital channels.