How Do You Turn One Content Piece into 10?
As marketers, we know that there is always a need for more content. But unfortunately, while we’ve figured out how to a robot named Alexa, we still haven’t seemed to add hours to the day!
… How do you start with one piece of content as a cornerstone and create four, seven or ten pieces from that?
… How do you efficiently plan your content strategy and execute efficiently so you get more mileage out of your thought leadership?
Whatever the industry, audience or situation, this workshop will help you look at that single piece of foundational content and extract at least five more.
This workshop will be led by Katie Trauth Taylor, owner and CEO of Untold Content.
Katie holds a PhD in Rhetoric and Composition from Purdue University with an emphasis in public rhetoric, community engagement, and professional writing. While she contributes to the composition of technical documents (i.e. white paper reports, policies, research articles), she also specializes in human-based research/analysis, literature reviews, and case studies. She has collaborated on a number of peer-reviewed journal articles within the fields of technical communication, composition and rhetoric, systems engineering, and healthcare.
Join AMA Cincinnati at The Living Room, 2369 Norwood Ave, Cincinnati, OH 45212