What industry, according to Forbes, has had to redefine its role and mission the most? Marketing.
Executing current strategy is an ever-diminishing part of a marketer’s job. Now more than ever, marketers are responsible for spotting new trends to help their organizations innovate and evolve.
AMA Cincinnati is here to help with that. The new Trailblazer Series is a large-format professional development program (think “TED Talks”) featuring marquee-type thought leaders who will share a wealth of innovative ideas and practical advice. Chances are, they’ve been — and still are — in your shoes.
Held quarterly on Fridays, the Trailblazer Series brings our community these headliners who will address the hottest topics in marketing from their point of view.
The general format is:
- Networking (seriously, we want these events so everyone can meet someone new!)
- Lunch served
- Introduction and keynote presentation
- Closing announcements
- Networking and optional workshop with the speaker (if available)
Past speakers include authors like Ann Handley, content marketer Michael Brenner, research heavy-hitters like LexisNexis and Cincinnati’s own Procter & Gamble, Graeter’s, Kroger, and Fifth Third Bank, to name a few.
As for our strategic partners, this is their chance to shine and your chance to get to know them better at hosted tables and facilitated conversation.