Digital Strategy & Execution
1st Place
BE NKY Growth Partnership is the economic development company for Boone, Kenton, and Campbell counties. Since 1987, BE NKY has led the successful location or expansion of 765 business projects, representing more than 74,150 primary industry jobs created with capital investments of more than $9.3 billion.
Health Carousel’s program was a cross-functional effort across IT, product, web development, product analytics, marketing operations, and marketing and their consulting and digital agency partners.
As the Bearcats entered a new athletic conference, Lindner sought to capitalize on sponsorship with UC Athletics. The in-person elements of this program were complemented digitally by bringing the creative and messaging to life on social media and branded digital signage on campus.
Best “Non-Marketing” Marketing
1st Place
At Cincinnati Public Schools, our marketing and communication efforts are designed to encourage parents and guardians to learn about current school programs and trends impacting students’ future choices, connect with school educators, and commit to sharing the academic journey together with their children.
The Kenton County Public Library’s Book Bench team, led by Robin Klaene, brought a community-driven project to life.
BrightView’s marketing team is a diverse mix of 10 passionate people applying their craft to make a meaningful impact on addiction treatment outcomes. The team leads and shapes a fast-growing brand to ensure BrightView can meet any challenge the company encounters.
Best Brand Launch/Rebranding Effort
1st Place
The Brandience Team for the Aglamesis Brothers project began at the top with their CEO, Brian McHale, who led the strategic direction for the brand refresh. The creative effort was led by Executive Creative Director, Tim Hogan, who refreshed the brand story and tagline. They also tapped into the talents of local partner and renowned package design specialist, Keith Neltner, to assist with the brand refresh.
Xavier Element is a student-led, student-run digital media agency and student consultancy. Our team works with internal and external clients to provide marketing and other consulting services. We strive to connect clients with passionate and driven students who solve business challenges with a unique Gen-Z perspective.
BE NKY Growth Partnership is the economic development company for Boone, Kenton, and Campbell counties. Since 1987, BE NKY has led the successful location or expansion of 765 business projects, representing more than 74,150 primary industry jobs created with capital investments of more than $9.3 billion.
Best Collegiate/Student Marketing Plan, Program or Campaign
1st Place
The Shelalee team comprised 10 talented undergraduate marketing students enrolled in The Underground Agency at NKU’s Haile College of Business. Over a focused 4-week period, we collaborated seamlessly with creative peers from the School of Media and Communication. Despite balancing full-time college commitments and 20-hour part-time jobs, we successfully crafted comprehensive marketing and branding strategies, including scripting the captivating brand story video.
Xavier Element is a student-led, student-run digital media agency and student consultancy. Our team works with internal and external clients to provide marketing and other consulting services. We strive to connect clients with passionate and driven students who solve business challenges with a unique Gen-Z perspective.
The Rutkovsky Beads team Collaborated with creative peers from the School of Media and Communication, balancing full-time college commitments and part-time jobs. Responsible for crafting marketing and branding strategies, including scripting a compelling brand story video, their creatives seamlessly brought the narrative to life.
Best Content Marketing Plan
1st Place
Rediscover Your Story is a podcast for marketers who need a break from everyday learning but still want to connect with like-minded professionals on all things creative. During its first 10 episodes, the podcast has proved to being helpful in promoting the RESLV brand, connecting with other marketers, and pushing the boundaries about what a podcast can and should look like for agencies.
From reading “really big books,” parents taking too many pictures and having pizza for Thanksgiving. Children often have no reservations sharing exactly what comes to mind. Cincinnati Public Schools (CPS) found a creative way to capture these matter-of-fact truths on social media while celebrating its students by creating “Parker’s Playground.”
85% of travel nurses consider access to full time employee grade benefits and support as a leading indicator that would increase the likelihood of working with a staffing agency long term. The Health Carousel team capitalized on this key data point and created 3 new content campaigns to increase health care professionals’ awareness of the great benefits that our company has to offer in the interest of increasing retention rates.
Best CX and/or Sales Enablement Plan
1st Place
Impact Week at SageSure is a cross-functional effort that draws on the strengths of their People Team, DEI Council, and Marketing Team. Each function plays an integral role in the success of this event. The People Team brought oversight, strategy, and engagement, our DEI Council leveraged our culture of belonging and Marketing oversaw communication to rally the workforce to make an impact for the greater good.
The Swivel team has ben referred to as a “marketing team in a box.” They’re your all-in partner, immersing themselves in your business and providing 15+ skillsets across marketing, creative, advertising, and technology.
At SageSure, we believe CX is a team sport. We collaborated with partners on the Claim Operations, Underwriting, Product Development, and Software teams to drive improvements to the most critical aspects of our customer’s experience–the buying process and claims. We collected customer feedback, set up customer follow-up processes, mapped customer journeys, and worked with stakeholders to action insights and ultimately move the needle on our CX metrics.
Community Impact Award
Promo Excellence
With expertise in data-driven strategies, compelling content, automated campaigns, stunning designs, media presence, and digital marketing, the marketing team at Infotrust is dedicated to driving success and making a lasting impact in the industry. Together, they bring innovation, creativity, and a passion for results to every marketing initiative at InfoTrust. They received special recognition for their “We Wrote The Book on Data Privacy – Literally” campaign.
Gina Stegner has spent the last 16 years as the Public Relations and Social Media Coordinator for the KCPL. Stegner leads the library’s Summer Reading Celebration, aiming to foster reading habits in the community. Working closely with the library’s talented graphic designer, Heather Elstun, Stegner manages marketing, community partnerships and media outreach, ensuring the SRC campaign’s continued success.
Covington Business Council (CBC), a membership-based business advocacy group in Covington, has always been an admired business organization to many knowledgeable Covington small business and civic leaders, but it has not been on the radar of the entire tri-state area. Existing as a membership organization, positive notoriety/word of mouth is critical to being more top of mind in the Greater Cincinnati business community. The CBC sought to change that narrative.
Special Recognition
Promo Excellence
Paycor’s Customer Advantage Summit was a day-long virtual experience created to educate customers at scale about the many tools and resources available to help deepen their Paycor product expertise. The summit provided exposure to our support services, learning and certification programs, advocacy and networking opportunities, and a view of our product roadmap with the opportunity to provide product feedback.
In-House Excellence
Paycor’s Customer Advantage Summit was a day-long virtual experience created to educate customers at scale about the many tools and resources available to help deepen their Paycor product expertise. The summit provided exposure to our support services, learning and certification programs, advocacy and networking opportunities, and a view of our product roadmap with the opportunity to provide product feedback.
Excellence in Creative Execution
The Brand Evaluator helps entrepreneurial companies and nonprofits convey their unique value through brand building strategy and engaging communication design that builds equity and drives results. Their focus is helping organizations make an impact in their communities through clear and consistent branding.