Friday, September 21, 2018

Get Fired Up About Customer Experience!


Ignite Conference 2018 Call for Speakers

What: Annual Regional Full-Day Conference – 2018 on Customer Experience (CX)

When/Where:  Friday, Sept 21, 7:30 a.m. – 5 p.m. @ Cintas Center 

Expected attendance: 200+


Who is Responsible for “Customer Experience”?

Hint: this is a trick question. There may be a person or team with CX in their title, but across the organization, there are few individuals and departments that do not have the ability to influence their customers’ experience, for the better or for the worse. From first impressions across all of the “moments of truth” that make up customer lifetime value, capitalizing on CX opportunities and minimizing CX risks requires a mindful approach to both strategy and execution, access to the right information and insights, and creative, open lines of communications both internally and externally. Marketers have a special role to play every step of the way.

The Cincinnati Chapter of the American Marketing Association (AMA Cincinnati) presents our second annual Ignite! Regional Conference on Customer Experience (CX). Join us on Friday, September 21st to learn, practice and discuss how and the entire organization can contribute – and how marketing can lead  to great customer “feels” for great competitive advantage.

How many good experiences does it take to negate one bad one? Is the experience better with no mistakes, or with a few mistakes well-handled? How powerful is the human/emotional element in the customer experience? Does a good story equate to a good experience? How do you blend engagement with experience and vice versa? What does it take to achieve advocacy? We’ll discuss all this and more, to deliver actionable learning.

With several iconic Keynote Speakers, deep-dive track sessions and workshops, peer networking, and a dynamic, interactive Experience Lounge, you will walk away inspired, empowered, equipped and ready to make an immediate impact on YOUR Customers’ Experience.


We are actively developing the best possible agenda for you. To supplement our direct outreach, we are seeking top speakers and facilitators on top CX topics, and creating track options to represent content across the Customer Journey throughout the day.

Check out our 2017 speakers!

Contact us with below with ideas, requests or proposals.

  • About your interactive presentation/workshop

  • Please include a 300-500 word description of your interactive presentation or workshop.
  • If you have presented this or another similar presentation, please include a link to video or other relevant presentation materials.
  • Notes

    • Submitting a speaking proposal is NOT a guarantee of selection. A selection committee reviews all proposals, invites speakers to participate and finalizes the event schedule.
    • We do NOT do pay to play. Some of our Partner Sponsors may ALSO be speakers and vice versa, but speaker selection is made purely on the basis of content/style quality and fit for agenda/audience.
    • We DO NOT pay conference track speakers. We DO pay for speaker travel/lodging, if needed.
    • We will purchase a quantity of books from authors selected to speak (quantity is TBD depending on registration – last year it was 50 of each book)
  • Consent and Privacy

  • I understand the information I provide will be used to review my speaker application for the Ignite! 2019 Conference, and may be used for reference for future events. Should I be chosen to speak, the event organizers and AMA volunteers will communicate with me, and guide me through the speaking process. My name, organization and job title will be published online, in printed materials, and through an event mobile app where attendees can network with me.
    I would like to receive additional emails and communications from AMA Cincinnati on other speaking opportunities, conferences, events, news, updates, etc. By checking this box, I acknowledge that I may be placed on the mailing list, which will not be sold nor given to another entity and is used solely for the AMA’s own information and mailings. I can unsubscribe at any time by clicking the unsubscribe link at the bottom of AMA emails. (optional)