Client Overview

Located in Downtown Cincinnati at 13th & Vine, Junebug Jewelry Designs creates bold artisan jewelry that makes you feel as if you can take on the world.

Created especially for women who were born to stand out, each one-of-a-kind and limited-edition design calls to its wearer with a message of empowerment.

Problem Statement

Junebug Jewelry Designs came to AMA Cincinnati Agency with three specific goals:

  • Increase online sales in 2022 by 40%
  • Build brick and mortar store traffic by 20% over the same period
  • Improve the efficiency of their online advertising

Outcomes

The AMA Agency team focused on four areas:

  • Blog, email, and social media calendar and content
  • Digital advertisting: Paid Search and Digital Ads
  • Virtual trunk show support
  • SEO analysis and reporting

Outcomes:

  • Online sales progressively improved over the first six months of 2022
  • Both online and store traffic increased
  • Qualified Google paid search traffic increased monthly
  • Delivered a blog and social media calendar for the year
  • Built Google campaigns to run through the year

Team Members

  • Dawn Grady, Owner & Operator of Junebug Designs
  • Scott Hasson
  • Tiffany Luckey
  • Courtney Tomasetti