Client Overview

Magnificent Morsels Catering is a Cincinnati-based catering company aiming to change the face of catering in the food and hospitality industry. Their “all inclusive” approach and unmatched artistic flair allows them to provide a multitude of services, from private parties to commercial events.

Problem Statement

Magnificent Morsels came to AMA Cincinnati Agency with four specific goals:

  • Make the Magnificent Morsels website better reflect its upscale, yet budget-friendly offerings
  • Help MM understand its niche in the competitive Greater Cincinnati catering market
  • Develop a robust social media calendar
  • Explore alternative marketing avenues

Outcomes

The AMA Agency team focused on four deliverables:

  • Paired with Haywood Digital Marketing to revamp the site and to simplify features like online ordering
  • Aligned marketing to focus on commercial and special events, focusing on personalized service and innovative dishes
  • Developed a robust social media calendar highlighting upcoming and past events, showcasing its services and introducing new dishes
  • Recommendations given for planning and best practices for digital marketing

Team Members

  • Crystal Render, Owner of Magnificent Morsels
  • Sherri Ehlers
  • Jonathan Gaby
  • Katelyn Mueller
  • Rodger Roeser
  • Travis Scott